Dealer programme

Grow your business as an MRL Authorised Dealer

Sell and service Baxy and Champion tuk-tuks in your area, with MRL financing, genuine spares and warranty behind every vehicle you sell.

Apply to become a dealerAsk on WhatsApp
MRL dealer holding the keys to a Baxy tuk-tuk and a phone showing Approved
01 · Benefits

What you get as an MRL dealer

A proven range to sell

Baxy and Champion passenger and cargo tuk-tuks that Kenyan operators already ask for by name.

Financing that closes sales

Your customers can buy on MRL financing, so more enquiries turn into vehicles on the road.

Genuine spares supply

Order original parts from MRL and build steady after-sales income from every vehicle you sell.

Warranty backing

MRL stands behind every vehicle you sell, so your customers get the same warranty as at our branches.

Training for your team

Sales, product and service training for your staff before you open and whenever new models launch.

Customers sent your way

You appear on our Locations page, and enquiries from your area are passed to you.

02 · Requirements

What we look for in a dealer

You don't need everything in place to apply. If you're missing something, our dealer team will talk you through what's needed.

Registered business

  • A registered business with a KRA PIN
  • A valid county business permit

Premises

  • A showroom on an accessible road, with space to display vehicles
  • A secure yard or parking area
  • A workshop area for servicing and repairs

People

  • A dedicated sales person
  • At least one mechanic who can be trained on MRL vehicles

Working capital

  • Funds for your first stock of vehicles and spare parts

Commitment to MRL standards

  • Follow MRL pricing, warranty and customer care standards
03 · Process

Five steps from application to opening day

  1. 1

    Apply

    Send the form below or message us on WhatsApp.

  2. 2

    Introductory call

    Our dealer team calls to learn about your business and your area.

  3. 3

    Site visit

    We visit your premises and agree what needs to be in place.

  4. 4

    Agreement and training

    Sign the dealer agreement. We train your sales and service team.

  5. 5

    Open for business

    Receive your first stock and signage, and go live on our Locations page.

Questions

Common dealer questions

Does it cost anything to apply?

No. Applying is free. Our dealer team will explain stock and setup costs on the introductory call.

Can I apply if I already sell other brands?

Yes, you can still apply. Tell us which brands you sell and we will discuss it on the call.

Where are you looking for dealers?

Anywhere in Kenya, especially in counties without an MRL branch or Authorised Dealer nearby.

How long does it take to open?

It depends on your premises and what is already in place. We will give you a timeline after the site visit.

Apply

Request to become a dealer

Tell us about your business. Our dealer team will call you to talk through the next steps.

Prefer to talk first?Call 0797 264 198
Opens WhatsApp with your details filled in.

Talk to us today

Tell us your county and the work you need a vehicle for. We'll point you to the right model and your nearest branch.

Call 0797 264 198WhatsApp +254 722 414 243